Louis Vuitton & the Automotive Industry

HIGHLIGHTING THE COLLABORATIONS BETWEEN DESIGN ICONS

Along with aeronautics, Georges Vuitton (Louis Vuitton’s son) was also worshiping the automotive industry owning a few luxury cars himself. The Research & Innovation department pursued his will with several collaborations & projects within the automotive industry and wanted to create a few booklets to remember & archive those projects.

I created the layout and printed a series of 3 booklets reviewing the collaborations between Louis Vuitton and the automotive industry, such as BMW C1 and Pininfarina ENJOY concepts. A limited number of booklets were printed and are now part of the archives of the Louis VUITTON’s Innovation & Environment library.

PROJECT

Louis Vuitton Malletier
Paris, France
2010

Studio: Louis Vuitton

ROLE

Art Direction
Execution
Production

TOOLS

Print design
Graphics layout
Typography


CREDITS

Design & Execution: Louis Vuitton Malletier
Layout, Print, Photos, Montage: Julie Flechoux